Here at CounterTake, we take Pre-Production very seriously. It's more than just casting the best talent, hiring excellent crew, and finding perfect locations. The Pre-Production period is our chance to think through every aspect of the creative ideas and execution of our commercial, and find solutions for problems before they even become problems. One of the best ways we do this is...

In January 2023 we were hired by Children's Hospital New Orleans to shoot a television commercial for their "Keeping You Well" brand campaign. The goal of this spot was to...